Privacy policy.

Who handles your information

Veld is operated by WB Tech Ventures LLC. This policy covers the public website, your Veld account and the livestock management service. Contact admin@wbtechventures.com with privacy questions or requests.

For account administration, billing, security and support, we decide how information is used. When a farm or business adds its team and herd records, we also process those records to provide the service it has requested. The farm’s account owner controls team access.

Information we collect

We receive information you provide, information from services you connect and technical information needed to run Veld.

• Account and farm details: your name, email address, farm name, team membership, invitations and account preferences.
• Herd records: animal identifiers, ownership details you record, pedigrees, breeding values, observations and import or transfer history. Animal records may also identify breeders or other people.
• Files and conversations: photos, spreadsheets, documents, messages, AI responses and editable drafts you save or submit.
• Connections: the Logix credentials and participant code you supply, connection settings and records returned by authorised requests.
• Billing and usage: subscription status, Stripe customer and payment references, invoices, credit balances and usage records. Stripe handles payment-card details; Veld does not store your full card number or card security code.
• Technical and support information: session identifiers, request and error information, device or browser information made available during requests, and messages you send to support.

How we use information

We use information to create and secure accounts, manage herds and teams, process imports and exports, operate your connections, answer AI requests, deliver service emails, bill subscriptions and credits, prevent misuse, resolve problems and meet legal obligations.

Depending on the information and applicable law, processing is needed to provide our contract with you, carry out your instructions, meet legal obligations or protect legitimate interests such as service security. Where consent is required, you can withdraw it by contacting us. This does not affect processing that was lawful before withdrawal.

Account and payment information is needed for the associated service. Uploads and connections are your choice, but the relevant feature cannot work without the information it needs. We do not sell your personal information or herd records.

When you use AI

To answer a request or prepare a draft, Veld sends your message, relevant conversation context, selected herd records and attached content to OpenRouter and the model providers used for that request. Document processing may also use a parsing service, including Cloudflare AI for supported PDFs. Earlier conversation content may be summarised to support longer chats.

These providers process requests under their own terms and data-handling policies. Retention and data-use practices can vary by model and provider. We do not promise that all providers have zero retention or prohibit every use for model improvement. Contact us if you need a specific data-processing arrangement before using AI with sensitive information.

Only upload material you are authorised to share. Avoid including unrelated identity documents, financial information or other sensitive personal details in animal paperwork.

Who can receive information

People you give access to your farm account can access the records available to their role. Owners and admins can manage team access. Check who has access before adding information to a shared account.

We use service providers for hosting, databases, file storage, AI, email and payments. These include Vercel for hosting, OpenRouter and its selected providers for AI, Resend for service emails and Stripe for payments. They receive information needed for their role in providing the service.

When you connect Logix, Veld exchanges credentials and requested records with that service to carry out authorised actions. A reviewed upload can send record information back to Logix. Disconnecting removes the saved Logix credentials from Veld; it does not remove records already imported or submissions already received by Logix.

We may also disclose information when required by law, to respond to lawful requests, or to protect the rights and security of users and the service. If the business changes ownership, relevant records may transfer with it, subject to applicable privacy obligations.

International processing

Veld and its providers may process information outside South Africa, including in the United States and other countries where their infrastructure operates. Privacy protections can differ between countries. Where applicable law requires safeguards or another permitted basis for a transfer, those requirements apply. Contact us before uploading information subject to particular residency or transfer restrictions.

Security and retention

We use account access controls, password hashing and encryption for saved Logix credentials. No online service can guarantee complete security. Use your own login, keep it private and tell us promptly if you suspect unauthorised access.

We retain information while it is needed to provide the service and for legitimate security, support, accounting or legal purposes. Cancelling a subscription does not itself delete your account or herd records. Removed records can remain in recovery storage, backups or records we must retain.

You can export available herd records in Veld. To request account closure or deletion of personal information, contact us. We may verify your identity and account authority and explain any information that must be retained. Requests affecting a shared farm account may need the owner’s involvement.

Cookies and storage on your device

Veld uses a session cookie to keep you signed in and browser storage for preferences such as the selected herd, pinned chats, draft edits and cached application resources. A sign-in session can last up to 30 days. Some preferences and cached resources can remain until you clear them.

These features support the service. Stripe and other services you visit may use their own cookies and storage under their policies. Blocking essential storage can prevent sign-in or some features from working. On a shared device, sign out and clear site data when appropriate.

Your choices and privacy rights

Depending on applicable law, you may ask to access or correct personal information, request deletion, object to certain processing, withdraw consent or request other available protections. Email admin@wbtechventures.com. We may need information to verify and respond to your request.

If you are in South Africa, you can also raise a privacy complaint with the Information Regulator. You do not have to contact us first to exercise rights available under applicable law.

Changes to this policy

We will update this page when the policy changes and revise its date. We will provide further notice of material changes where required, including by email or in the service where appropriate.